Boston (AP) – Actor Sacha Baron Cohen used a picture of his character Borat on a sign at a Massachusetts cannabis dealer without his permission, according to a document filed with the Boston District Court. I complained about it.

On the sign for Somerset-based Solar Therapeutics Inc., Baron Cohen raised two thumbs and disguised himself as Borat with the words “Like!”. – One of Borat’s catchphrases.

“By using the mark, the defendant falsely informed the public that Baron Cohen approved their product and is related to their business,” said a complaint filed on Monday. “On the contrary, Baron Cohen has never used cannabis in his life. He never took part in cannabis advertising campaigns for money. “

According to the trial, the sign on the Massachusetts Interstate was withdrawn in April, three days after Baron Cohen’s attorney sent an injunction to the clinic.

“Mr. Baron Cohen is very protective of his image and personality, as well as the image and personality of his character. Baron Cohen uses his personality and character with fans and the public. We pay great attention to how we treat each other,” says it in the complaint.

Baron Cohen and his Californian company Please You Can Touch LLC are demanding $ 9 million in damages.

Not Good: Baron Cohen Sues Massachusetts Cannabis Store | entertainment

Source Link Not Good: Baron Cohen Sues Massachusetts Cannabis Store | entertainment